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Strategy

PR Brief

Plan an effective public relations strategy.

Use this template

Gone are the days of staring at a blank screen wondering where to start with your PR campaign. Transform your raw information into a detailed and actionable PR plan with the help of AI.

Handle press releases, media outreach, or comprehensive public relations strategies 10 times faster with this template is your starting point.

How to Use the PR Brief Template

  • Step 1: Start by gathering your project's essential information: objectives, target audience, preferred channels/outlets, key talking points, schedule, budget, competition analysis, and expected deliverables.
  • Step 2: Upload this information in text, URL, audio, or video form into a Bash topic.
  • Step 3: Once your topic is complete, select the PR Brief template from Bash’s extensive template gallery. Bash’s AI instantly reads and organizes your uploaded content into the structured format of the PR Brief template.
  • Step 4: Review and refine the generated document, making any necessary adjustments to ensure alignment with your goals and brand voice.
  • Step 5: Share your polished PR Brief with your team or stakeholders. You can turn the same document into emails, creative briefs and more with 80+ templates.

3 Common Use-Cases for the PR Brief Template

  • Product launches: Outline the PR strategy for unveiling new products or services. Ensure all team members and media outlets have the information needed to start creating buzz around your new offering.
  • Event promotion: Craft a concise and detailed briefing to promote upcoming events. Target both media partners and the public to maximize attendance and coverage.
  • Crisis communication: Prepare a strategic approach for managing and communicating during a crisis. Keep your message consistent across all channels and stakeholders.

Why use Bash for Writing PR Briefs

Bash is your AI-powered partner in streamlining information management and document creation. Turn documents, webpages, audio, and video into structured templates like the PR Brief to cut through the noise.

Craft messages that resonate with different audiences by leveraging AI to reformat your existing information with the correct context.

Bash excels at organizing complex information into actionable PR plans and so much more with 80+ expert templates. This makes it invaluable for teams who want to make a lasting impact.

Recommended workflows

Frequently Asked Questions

Why is Bash a great AI writer?

Bash writes new documents using the sources you uploaded. This makes the output more accurate because the AI rewriter reshapes the knowledge in your sources instead of everything that is out there.

Source content can be anything from a text file, multiple online sources, and even audio files from discussions or podcasts. You can shape your knowledge for any channel and audience, making Bash the best ai writer.

What are topics?

Topics combine multiple sources (text, URLs, documents, and, audio) you have added to Bash. Grouping these sources together in a single place simplifies analyzing information and organizing your thoughts. Bash summarizes the different information you share and you can ask questions to learn more about anything you have added.

Once a topic is set up, you can share it with anyone by making it public. You can also create new documents from the topic with the AI rewriter by using one of our 60+ templates. Think of social media posts, video scripts, blog articles and more.

What are templates?

Bash has over 80 built-in templates which are based on best-practices and best-in-class reference documents. You don't need to know about different ways to write ad copy, blog posts, or other types of documents and instead you can count on Bash to automatically apply these to whatever you want to write.

How do I use templates in the AI content writer?

Select "Drafts" and the sources or topics you want want to use as the foundation for your new content. The AI content writer allows you to pick from 60+ built-in templates, but you can also set the tone, audience, persona, language and custom specifications.

Once a document has been created using a template, you can rewrite sections, add new paragraphs, and finish the document with the AI editor.
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